industry research
In today’s ever changing environment it is critical that industries and organisations continually strive to improve their level of knowledge and understanding with regards to their specific areas of expertise.
In response to this requirement, in 2009/2010 AGHA commissioned an independent research company, Micromex Research, to undertake an industry study. AGHA will continue to carry out these studies on a yearly basis.
Areas covered in the report include:
- Demographics
- Time in the industry
- Average business turnover, wages and staffing
- Sales methods
- Importation of product
- Business expenses
- Sourcing new products
- Internet usage
- AGHA Membership
As part of their membership, all AGHA members are supplied with a summary of key research findings. This enables them to benchmark their businesses within their industry.



